by SportERP

Built by people who lost knowledge the hard way

RuNari was born from a simple frustration: the best decisions made in sport organisations were never written down, never findable, and never acted on. We set out to fix that.

Our mission

We believe every sport organisation — from grassroots clubs to national federations — deserves access to the same AI-powered knowledge infrastructure that the world's best tech companies use.

That means making institutional knowledge searchable and queryable in seconds, giving AI assistants the right context to answer questions accurately, and automating the project management overhead that drains staff time.

“Knowledge silos don't just slow teams down — they cause organisations to repeat the same mistakes season after season. RuNari makes forgetting the exception, not the rule.”

— RuNari founding team

Our story

RuNari started in a sport analytics consultancy where institutional knowledge lived in email threads, shared drives with inconsistent naming, and the heads of people who had since left. Every new project began with the same three-week archaeology expedition.

We built the first version for ourselves — a simple MCP server that indexed documents and let AI assistants query them. The speed improvement was immediate. Onboarding dropped from weeks to days. Decisions stopped being repeated. We knew it had to become a product.

24

2024

Founded

RuNari started as an internal knowledge tool for a sport analytics consultancy frustrated by scattered docs, lost decisions, and onboarding that took weeks.

Q1

2025 Q1

MCP Server

Launched the Model Context Protocol server — enabling AI assistants to query the knowledge base in real time, turning static docs into living, queryable context.

Q3

2025 Q3

Multi-tenant

Rebuilt the platform with full org isolation, role-based access, and automated provisioning so each client gets their own secure workspace.

26

2026

Public launch

Opened to the public as a self-serve SaaS with Stripe billing, the Courses LMS module, and GIS-powered demographic search for sport development teams.

What we've built

7 integrated modules — each solving a distinct pain point for sport organisations.

Knowledge Base

Find anything in seconds

Project Management

Deliver projects on time

Courses & LMS

Train your team at scale

AI Agents

AI assistants with context

GIS & Demographics

See where athletes are

Assessments

Measure what matters

Community Platform

Engage your whole organisation

The team

A small, focused group of engineers, product thinkers, and AI researchers with roots in sport technology.

ENG

Engineering

Platform & Infrastructure

Building the core MCP server, knowledge pipeline, and multi-tenant infrastructure that powers RuNari.

PRD

Product

Design & Strategy

Shaping the user experience, roadmap, and go-to-market strategy for sport organisations of all sizes.

AI

AI Research

LLMs & Search

Designing the RAG pipeline, embedding strategies, and agent workflows at the heart of RuNari.

We're hiring. If you care about knowledge infrastructure and sport technology, get in touch.

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